'Survivor' theme park attraction on the way?
Published: February 7, 2006 at 4:35 PM
Cruising through the U.S. Trademark Office's online database after yesterday's report on Cedar Point's new "Maverick" application, I found that an application has been filed for an amusement park ride with the name "Survivor: Outwit, Outplay, Outlast". The application was filed on Jan. 24, and no other applications were filed that day by Survivor Productions, LLC. Which suggests that this wasn't some routine blanket registration of anything carrying the "Survivor" brand.
No word on where a ride based on this hit reality TV show would go, though. No theme park company was listed on the application, meaning that the trademark, if granted, would reside with the production company and be licensed to the theme park operator.
Obviously, the first thought would be a Paramount Park, given CBS's ownership of those parks. (At least, for now.) But with CBS dumping the parks, perhaps some other company might have made a play for Survivor