Are Six Flags' newest TV commercials hitting their mark?
Written by Matthew Baker
You might remember this being brought up back in June. I'm close enough that Magic Mountain's TV commericals show up in the TV markets here, and have been taking note of them with regards to Six Flags' attempt at being more family-oriented.Tweet
The most recent one I've seen was last week, and was decidedly not family-oriented. It had a main concept along the lines of "there's a lot of great [new?] stuff here" or something like that, and seemed to be targeting a young-adult demographic. Of note, the line "I'm glad they're not closing", and no "Mr. Six" and associated theme this time. But, Roaring Rapids and the pirate ship--obviously not "new stuff"--were the only rides depicted apart from the big coasters which took up at least half the commercial time.
I was hoping for a look at the Justice League parade (is this even at SFMM?) and maybe new entertainment; I don't remember seeing any shots of these.
What are your thoughts on Six Flags' recent TV and radio advertising in your market? Leave a comment using the link below. - Editor
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