Busch Entertainment Corp. is now SeaWorld Parks & Entertainment
Written by Mitchell Botwin
The Blackstone Group this morning closed its $2.3+ billion purchase of the now-former Busch Entertainment Corp. theme parks. Which means that the chain now has a new name: SeaWorld Parks & Entertainment.Tweet
Added by Robert: The Busch Gardens theme parks in Williamsburg, Virginia and Tampa, Florida will retain their names, although they are now officially "owned by SeaWorld." Which is a flip from the SeaWorld parks being "owned by Busch."
Here is the obligatory press release quote:
The new name reflects the prominence of the SeaWorld brand in both the family travel industry and among the company’s portfolio of parks.
Translation: The name with the higher attendance total wins.
This article has been archived and is no longer accepting comments.
Previous article: My $.02 on Comcast's purchase of NBC/Universal
Planning a trip to Orlando?
Insider's Pick: Get all the best advice from ThemeParkInsider.com in one convenient book! Theme Park Insider Orlando 2014 offers you the insight, background, and how-to skills that will help you enjoy Walt Disney World and Universal Orlando like, well, a theme park insider. Save yourself time and money by learning how to visit the Orlando-area theme parks the insiders' way.
Top U.S. Theme Parks
Walt Disney World's Magic Kingdom
Other Top International Parks
Features, News and Advice
"Stories from a Theme Park Insider"
Connect with Theme Park Insider