Busch Entertainment Corp. is now SeaWorld Parks & Entertainment
Written by Mitchell Botwin
The Blackstone Group this morning closed its $2.3+ billion purchase of the now-former Busch Entertainment Corp. theme parks. Which means that the chain now has a new name: SeaWorld Parks & Entertainment.Tweet
Added by Robert: The Busch Gardens theme parks in Williamsburg, Virginia and Tampa, Florida will retain their names, although they are now officially "owned by SeaWorld." Which is a flip from the SeaWorld parks being "owned by Busch."
Here is the obligatory press release quote:
The new name reflects the prominence of the SeaWorld brand in both the family travel industry and among the company’s portfolio of parks.
Translation: The name with the higher attendance total wins.
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