Disneyland cranks up ticket prices
Disneyland Resort announced ticket price increases
today, topping out at a 35 percent increase on the price of the parks' SoCal Select Annual Pass.
The SoCal Select is Disneyland's lowest-priced annual pass, and is blocked out 195 days a year (weekends, holidays and summer break). Its price will jump from $199 to $269, starting Sunday, May 20. If you want to add parking an annual pass, that price will increase 30 percent, form $99 a year to $129.
Disneyland's top-of-the-line Premium AP, which is good 365 days a year and includes parking, jumps from $499 to $649 - another 30% increase.
Daily park-hopper tickets will increase up to 19 percent. The single-day park-hopper will jump $20, from $105 to $125. Non-park hopper daily tickets will see smaller increases, from five to nearly nine percent. The one-day, one-park ticket will increase $7, form $80 to $87.
Here are the old prices, the new prices, and the percentage increases:
|1-day Park Hopper||105||125||19.05|
|2-day Park Hopper||173||200||15.61|
|3-day Park Hopper||224||250||11.61|
|SoCal Select AP||199||269||35.18|
|Add AP Parking||99||129||30.3|
I wonder what the motivation was for the price raise. Was it truly a rise in operating costs or an effort to thin out the crowds? ( Same basic idea that Comic-Con seems to use. )
Why do they increase the most on the Premium pass holders that end up spending the most amount of money in the parks?!?!?! That is CRAP!! That is what I think! Not sure I'll renew this price hike...especially since I'm 2 days away from being able to before the price increase and they wont do anything about it.
Disney is taking advantage of the DCA expansion. Guests are going to get a whole lot more out of their passes(except for one day passes) once Carsland and B. Vista st opens. Disney also spent over a billion dollars to build it...it's a good way to get more money. Finally, which AP wouldn't want to renew to see the massive expansion that's been growing in front of their eyes for the past 5 years? Bryan, both of your points probably are small factors. Operations will be going up and tons of crowds will be going in. I think for the first time ever, Disney is copying Universal(Harry Potter expansion -> prices way up), though i could easily be wrong...Another thing: Disneyland one day tickets will be higher than Disneyworld one day tickets.
Prices aren't a function of operating costs. They're a function of (perceived) demand. Disney thinks Cars Land is going to be a huge hit, and is raising prices in anticipation. Just as
My pass was renewed in Feb. I just renewed my daughters tonight. Thank god still at 369 for deluxe. i think after this i will be taking a break. thats over 1400 dollars with my wifes pass also. i believe its because of new stuff there and the demand will be and also to thin crowds down. But they also have to pay for that 24k a nite fireworks show also.
Wow man....just, wow!
Whoa... perfect timing for me to renew last week! I had no idea the passes would be going up so much!
Wow! A price increase isn't rare, but this price increase was a steep hike.
As Robert said, it's because of Carsland. I do agree though that this is a pretty steep increase.
My park hopper will cost $20 more than I planned to spend. This price increase is too much!
do you think this will happen soon at WDW due to fantasyland expansion? I'm thinking of getting a FL resident annual pass but I have yet to budge.
While I don't mind a small annual increase, I think this one is a little too much at once (especially for the passes). I have to assume they are doing it simply to keep crowds under control once everything at DCA is complete. Instead of raising prices, they should just modify their ticket system if that is indeed their goal. On the passes, remove the So Cal options and offer a no-hopping version of the Deluxe pass along with the current Premium Pass. I'm guessing this would cut pass sales down by nearly half. Keep one day tickets the same price they currently are, as I'm guessing the park is approaching the point where people will decide it is just too expensive and attendance will begin to drop.
So Disney opens up a second gate years ago on the cheap, with a bunch of sub-par attractions, off the rack rides and shoddy theming. Then they make the correct decision to go ahead and do a park wide retooling to bring the park up to Disney's high standards, and the guests have to foot the bill for their mistakes when they should have done things right in the first place. A slight incremental increase is understandable, but 30% is pretty steep. I know, I know, Disney and capitalists defenders, they don't owe anybody an explanation.....it's their park....attendance is up....people will still crash the gates...the economy is bouncing back....blah, blah, blah. Doesn't mean I have to like it and I'm sure most AP'rs don't either.
Hopefully this will thin the insane crowding that is plaguing the park for much of the year. Us tourists spend big bucks to go to Disney parks, only to be confronted with mobs of annual pass holders who paid a tiny fraction of the cost that we shelled out.
Their attitude is "I'll give you a better California Adventure, but you will have to pay a hefty price for it." I don't want to think how much will Disney World charge when they open Avatar Land.
I wouldn't expect WDW to have a steep increase until Avatar arrives.
At least Disney isn't raising some of their prices 70%, like what Universal did for the Harry Potter opening.
Have been bringing my family to Dland for 17 years with premium pass. Put up with the price increase. not anymore.
I think we need to get a bit of perspective on this.
I'm surprised that no one has yet realized (or commented) on the fact that a one day ticket to Disneyland at $87 is now more expensive than a one day ticket to Disney World at $85. Of course that's without hopper added on and most people don't buy a one day ticket anyway (at least on the East coast), but I still find it interesting. How long before WDW gets a price increase too?
WWRD - What would Roy do?
If you factor in sales tax WDW tickets still cost a little more than DLR tickets. The big shocker is the leap in AP prices--DLR's PAP ($649) is now priced significantly higher than a WDW park-only pass ($553).
@David, the price increase for the Annual Passes is crazy. Disney charges the most for Annual Passes than any other park. For Disneyland Annual passes you are now going to pay anywhere between $269 and $649 and if you want to add parking to some of the passes you will have to add $129 and this is only for 2 parks. Disneyworld is almost as bad as it costs you over $500 for 4 parks and if you want to add the two water parks and Disneyquest it's around $100 more, but their passes already include parking. I have the highest level of Annual Pass for Busch Gardens which is their Platinum Pass and only pay $162 a year for it and it gets me into all the Seaworld & Busch parks along with their Aquatica & Water Country USA which is 8 parks and I get better discounts than Disney.
Even with all the complaining, Disney California Adventure will easily set a record attendance year, Disneyland Park itself will see an attendance jump and Disney Exec's will be swimming in our cash.
Pricing is not a function of cost, it is a function of demand to max profit before reinvestment.
Neighborhood parks and beaches are looking pretty good these days.
If you want to compare music events then I think an all day music festival like the "Van's Warped Tour" would be a fair comparison. Disneyland $87 (full day of A-E ticket attractions) - Van's Warped Tour (A full day of music featuring 63 top classic and modern bands.) $36
I think $36 for 63 bands is perhaps an extreme example. The going rate for a festival (2 days) in the UK is about 8 times that amount...
And here's one for Disney to consider :
Price of 5 day hopper in 2006 $179
Back to the old way of enjoying Disneyland. One visit a year.
An anonymous commenter wrote: "Why do they increase the most on the Premium pass holders that end up spending the most amount of money in the parks?!?!?!"
Here's an idea for revenue.
That's silly 18.104.22.168. Obviously, Walt didn't envision that it'd all be that popular otherwise he'd have made the park bigger. And, the kids are there to stay...
I love Disney theme parks, but I would like to see a week or month long ban of their theme parks in order for them to stop raising prices in a bad economy.
You know I have had a pass for the past 7 years, but I think when my pass is up for renewal I will let it go. That is rediculous. I have a Premium Pass and to raise it to over 600.00, I think this is the point where I will say good bye to Disneyland/California Adventure Parks and take my money to Six Flags, Knott's Berry Farm and Universal Studio's. For the over $600.00 price that they are charging I can get get all three of the above Season Passes and still have change left over to spend in each park. It was nice while it lasted, but I will have to say so long to Disney for now until they realize everyone are not millionaires and they come back up with some reasonable pricing.
I don't think you can compare Disneyland to a rock show. Just sayin. The price increase is a bummer but we will renew our passes this year.
@Tyler Stover: I come from a very large family, and we all have had Premium Annual Passes for 15+ years, and we spend quite a bit of money at the parks. We stay at the hotels and do character dining multiple times a year, and we buy souvenirs nearly every time we go. The women in my family even all have collections of the high end Disney Doomey and Bourke handbags sold exclusively in the park. I myself bought a new one at $170 five days ago!! You may be right in the case of some SoCal Select Passholders, but I can assure you that anyone else is simply a hardcore Disney fan who will always shell out for collectibles and comfort food. That being said, Price hikes on annual passes are nothing new, but never have they been so extreme! I grew up in the park and my plan was for my daughter to do the same ... Unfortunately, my family has grown and we all have children of our own now, and the price hike may make thise plans impossible. Its very sad, but 2013 may be my first year since I was ten to not call Disneyland home. I'm hoping I get a significant raise this year or that Disney has a change of heart.
This price increase is a TREMENDOUS DISNEY ABUSE, because instead of gradually increasing the price some disney hot shot decided to jack it up 30% not everyone is a millionaire in california, unlike disney geeedy executives, no annual pass for me this year.
This article has been archived and is no longer accepting comments.