Disney CEO Bob Iger reveals new details about Shanghai Disneyland's Pirates ride and land
Disney CEO Bob Iger today revealed new details about the company's Shanghai Disneyland
park, now under construction in China.
On the 47th birthday of the original Pirates of the Caribbean ride at California's Disneyland, Iger announced that Shanghai would be getting its own Pirates-themed land, Treasure Cove.
Artist's concept courtesy Disney
From a press release issued by Iger's office:
The attraction will feature a combination of new technology and innovation to bring guests along a pirate adventure with Captain Jack Sparrow and Captain Davy Jones, providing our guests who visit the Shanghai Disneyland Park an experience unlike anything else in the world.
“We are extremely proud of all the work underway to bring the Shanghai Disney Resort to life,” said Tom Staggs, Chairman of Walt Disney Parks and Resorts. "And we’re excited to re-imagine the iconic world and characters of Pirates for the first time as an entire land that celebrates the creativity, imagination and adventure of both the fan favorite attraction and the popular film franchise.”
Disney last year filed a U.S. patent application for an Omnimover-style boat ride that insiders who spoke on the condition of anonymity said would provide the "new technology" behind Shanghai's version of Pirates, which would draw its narrative from the Jerry Bruckheimer film franchise rather than simply duplicating the Anaheim original. This wouldn't be the first time that Disney has deviated from the classic Pirates script in a theme park. The Disneyland Paris version of Pirates differs substantially from the versions found in Anaheim, Orlando, and Tokyo.
Iger's office today also announced that the completion of key structural work on the Pirates attraction's show building.
Photo courtesy Disney
Shanghai Disneyland is scheduled for completion by the end of 2015.
The concept art of this new land looks brilliant. There appears to be two show buildings, a restaurant, an explorable pirate ship (will it move as well?!), a mini-boat ride, a Tom Sawyer like play ground (maybe), and numerous pathways and little shops scattered throughout.
Concept art looks great. It sounds like Shanghai is really going to be a tremendous park, and those who already live there - or who can afford to travel there - are going to be in for something special.
One complaint about DCA's Carsland is one movie devoted to an entire land. This new Pirates Land will not go well with Disney traditionalists. I think it is a terrific idea to have a Pirates Land. I just hope the new technology makes it way to the other Pirates rides. And who knows if this technology is featured in the new Avatar boat ride.
I'll take 10
The art work is at the level of the fantasy gardens (the land near the castle), that is a good news.
It looks like a land from Disney Seas. That's a major compliment. China following in the footsteps of the Japanese. That's an unintentional political statement.
I love the concept art! This seems like a stellar addition to what is already the best Disney Park. I know Team Disney does not really care about the Magic Kingdom since it already brings in a zillion guests with half of the attractions way dated past their prime.
Everything expect the flight should still be at leat a little cheaper in Shanghai. Not that much of a difference for anyone who does not live directly next to a park. In all likelyhood, there will be short term visa that do not cost 60€ for park visitors too.
I agree with Anon about this possibly upsetting Disney traditionalists. The advent of the Wizarding World of Harry Potter though has been revolutionary in how theme park attractions and immersion is done. I am personally happy that Disney is modeling this approach. While I like seeing a lot of movies and themes represented, I really enjoy getting a thorough interactive immersion like I get at WWOHP or Cars Land.
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