Published: May 6, 2006 at 9:30 PMThat's a novel idea, but consider that the gate admission and parking prices have risen significantly in many of their parks, along with in park items such as food and drink. The only area that this discount is really effective in is the area of media attention. The discount will offset a lot of the price increases recently heaped upon the customer. To me, it's kind of like a car lot marking their cars up $3000, and then sending flyers in the mail to people advertising $3000 off any purchase. It's a public relations gag, albeit a good one.
If they really want to combat gas prices, they (along with other park chains) should adopt Cedar Fair's attitude and actually cut prices around the park. Cedar Point reduced it's regular admission by five bucks to $39.95, kids admission $9.95. They slashed food prices inside the park, taking a dollar or two off of many items such as hot dogs, pizza and sweets (last years $3 bag of cotton candy is now $.25) and 50 cents or so off of soft drinks. Many of these prices cuts are also happening at Cedar Fair's other parks.
Published: May 7, 2006 at 7:50 PMI am really surprised that Universal hasnt done this campaign. It would really add more to the free ticket, and free children campaigns that they had going earlier this year. After all, if you're not going to add any major attractions, you have to keep people coming in somehow.
Published: May 9, 2006 at 7:42 AMThis discount doesn't count for much considering the overabundance of discount coupons. I seriously doubt that more than 25% of visitors actually pay full price anyway. I will give credit to Six Flags for the buzz they are creating, would an announcement about a $15 discount coupon on a Coke can make it on the Blog Flume?