TH Creative

Published: April 10, 2013 at 10:57 AM

Mr. Price's book is required reading for anyone interested in offering qualified commentary on theme park strategic development. His work gave such precedent to Disney's approach to evaluating potential projects. In a commercial construction industry that has become more and more enamored with Integrated Project Delivery management, and design assist arrrangements with contractors, Price's work is becoming even more relevant than it was all those years ago.