What show would you take out of USH, and what ride would you put in its place?
Obviously it's a limitation that can be worked around, but it does mean some types of rides (like an outdoor roller coaster) will never happen.
That said, I would think the obvious place for a new ride is in the location of the former Wild West stunt show. It's a reasonably good-sized patch of space that is currently being used for nothing.
I think universal is fine the way it is. I mean, I'm a big rollercoaster person, so truthfully, the last time I went to Universal with my family I was literally bored to death. (the Mummy was closed that day too!!) One reason why is that all the attractions at Universal are over a decade old. I can remember little 5 year old me and my favorite ride being ET. I think what universal should do is add some more live shows like the indiana jones thing at MGM, and make their bringing-movies-to-life-attractions more... life like. Like that Spiderman ride in IOA. That is THE best simulator on the face of the planet. And it's in the same style as Universal simulators. So I think in their limited space, it IS possible to make an exciting park without the rollercoasters. They just need to do it. But they probably won't. So... just go to IOA.
JW is talking about Universal Studios Hollywood, not Orlandos. The Wild Wild West Show at USH has been closed for a long while. Recently, I posted on the discussion that USH is closing the Back to the Future: The Ride". Back to JW, I agree with you that USH needs more rides, but the question is where to put them. You have a studio next door that is constantly filming and I don't think they'll spare some land for the theme park.
When I am done with business school, I hope to work for the theme park division of NBC Universal, but I'll have to work damn hard to change how USH is today.