Up until recently I would be against this only because Disney wouldn't do the idea justice, but with the opening of Carsland and new Fantasyland just around the corner, it shows that Disney can create some pretty amazing and immersive lands tailored to a specific theme as opposed to just a single attraction. So I'd love to see the imagineers turned loose on a whole land concept such as this. This could be the next big franchise for the mouse, much in the way Toy Story was.
I can only see this land going into DHS, though thematically it's a stretch even for that park, or a 5th gate if there ever is one. It's certainly ripe for the picking for a 3rd gate in Anaheim. Give me a park with a Video Game, Marvel and Villains land and you have the early beginnings of a hugely popular, coveted teenager demographic, theme park. What do you think. Unlike converting Marvel Superhero Island's existing rides, you now have a blank slate to do whatever you can dream up. No shoe horning concepts, and no sticking to just one company like Sega, Nintendo or Capcom, you can have them all in one land now...blue sky's the limit! I think there's great potential.
But. And this is a big but....
Licensing all of these different properties is going to be very expensive. Certain properties like the Nintendo characters could be an entire theme park to themselves, and I think that Disney would be doing a disservice to them by making them only backup players to a ride or land themed to Wreck-It Ralph.
Don't get me wrong, I would love to see rides and lands themed to the various participants of Wreck-It Ralph, I just don't think Disney is going to want the continuing expense of secondary characters when they probably don't need them at all.
So far as the rumor mill goes.....I haven't heard anything that says we are getting anything other than the two walk-around characters.
Now, as for a Wreck-It Ralph land, let's wait to see what it does. And even then, it would have to become a huge hit for them to consider doing anything significant. I mean, the Pixar films have grossed HOW much and yet to have a land?
This increases Disney's chance of getting a Nntendo land.
As far as aquiring rights, Disney needs to be able to lock down only a few major players to be able to create a full land. Sega, Nintendo, Capcom, Konami, Namco, SNK, Electronic Arts and Midway all have name worthy francises to draw from. Really, what video game company wouldn't want a merchandise store filled to the rafters with all of there merch after a ride or attraction featuring one of, if not several of their more popular characters. It's a year round commercial that will be seen by millions of people every year.
If Marvel is off the table for the forseeable future, then this type of area could fill in nicely. People love video games, and the interactive nature and unpretdictability of them. Look how wildly popular Toy Story Midway Mania is at DHS. If you can't get Marvel into the park to go after the young boy to teen market, this could be the next best bet for Disney. Having Resident Evil Zombies roam the area during the parks Halloween event if they ever have one, would be pretty cool as well ;)
Walt Disney World's Magic Kingdom
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Disney's Hollywood Studios
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Universal Studios Hollywood