It would probably be to their advantage of doing something like the Spiderman attraction in IOA. It seems to work, wouldn't be out of Disney's wheelhouse on technology, and there has to be a couple of Imagineers that worked on it.
The other advantage Disney has over Universal in creating Marvel attractions now, is that when Universal did it, they were creating three dimensional portrayals of comic book characters, who up until that point, did not have a major blockbuster film. Everything in Superhero Island is based off of the comics, and it shows. Disney will be developing attractions based off of the established film franchises. This is a huge advantage for Disney, as so much R&D for these characters existing in a truer to life physical space has already been established. Because so much of the general population now associates all of these characters with their films as opposed to the comics, it raises the profile of these attractions, and heightens the anticipation for them to be constructed. The only thing standing in the way of Disney blowing the doors off of this future project is Disney. I think they learned a lot in the last few years with the opening of Harry Potter, Carsland and even New Fantasyland. The bar has been raised in the last few years and there couldn't be a better time to take on a themed land of this magnitude. Whether or not Disney drops the ball remains to be seen, but if they do, they will have nobody to blame but themselves.
PS-This would be the only land that I would actually be excited about a fully immersive, next-gen meet-n-greet :o)
But, the bigger question is will they? Will they try to push the technological envelope like they have in the past, or will they continue to play it safe, with more animatronic dark rides? I hope they allow their Imagineers to reclaim their rightful place at the head of theme park development.
I just have doubts...
What you will end up with is three rides in a land designed for kids. I'm betting a Test Track type ride, something like Luigi's tires, but Marvel themed, and a spinner.
Tom, I think the new benchmark will be Gringott's, BTW.
"Even though Disney has a few decent rides (RRC,TT,Everest)"
What about Haunted Mansion? Pirates? Spaceship Earth? Splash Mountain? The list goes on.
"all of their other rides are geared more towards the little kids, and always will be considered a family friendly park."
False. I don't know about you, but most of the things at Epcot and DHS aren't aimed at little kids. And not "everything else" is for little kids. The only things I'd consider aimed at little kids are Dumbo, Barnstormer, and Triceratops Spin.
"Universal has more thrilling rides, not to mention more elaborate rides that have more realistic animatronics, and on-ride projection screens that actually appear to not to exist do to the depth perception, etc."
You're correct on the thrilling rides, but more realistic AAs? You're kidding, right? I don't know about you, but have you seen the AAs in Mummy and E.T.? Keep in mind these are two rides I enjoy, but calling their AAs better than say, Spaceship Earth, is downright ridiculous. Also, screens being invisible? As much as I feel like I'm flying in FJ, I still know I'm in front of a screen and the screen is pretty obvious.
"This will make it such an immersive experience that will make test track along with the other Disney rides look really outdated,"
Uh, no. Immersive, yes, but making every Disney ride look outdated? No.
"and the thrill factor will be off the charts,"
It's not gonna be that intense. In fact, excluding the kiddie coasters, it'll be the tamest coaster at Universal.
"but Universal cannot make a better coaster than Rip Ride Rocket :)."
....................What?!?! That ride breaks down often, has terrible capacity, and is known for being rough. I know that everyone has different opinions, but TONS of people hate this ride.
Walt Disney World's Magic Kingdom
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Disney's Hollywood Studios
Disney California Adventure
Universal Studios Florida
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Universal Studios Hollywood