Two Big Amusement Ride Manufacturers Announce Merger

April 11, 2023, 3:46 PM · Rocky Mountain Construction and Larson International announced their merger today on RMC's social media accounts.

RMC Chief Darren Torr will continue as President and CEO of the combined organization, as Larson's Jeff Novotny has announced his retirement. Novotny bought Larson in 2006 and led the company through its 2011 acquisition of Seller Manufacturing, which created the Tilt-A-Whirl. Jeff's son, Hunter, will remain with the organization, and all existing management and staff will be retained across the companies, RMC's announcement said. The new organization will continue to operate from the companies' headquarters in Hayden, Idaho and Plainview, Texas.

"The decision to retire and merge with RMC is based on being closer to family and ensuring the future of our staff members," Jeff Novotny said in the statement.

In addition to Tilt-A-Whirl, Larson also builds and sells Giant and Giga Loops, Flying Scooters, Star Dancers, and several other spinner and track rides, including my beloved Huff-n-Puff. Rocky Mountain Construction won many coaster fans' hearts with its steel track conversions of aging wooden roller coasters and today offers a variety of purpose-built coasters as well as steel replacement track for traditional woodies.

"The acquisition puts RMC and Larson in a very unique position - being able to offer customers anything from attractions designed for toddlers to some of the most highly anticipated coasters on the planet," Hunter Novotny said.

As part of today's announcement, the companies said that Jeff Novotny will remain chairman of the National Roller Coaster Museum and Archives, located next to Larson's property in Texas.

"I am excited to bring together these two incredible organizations," RMC's Torr said. "Our values are closely aligned, and I look forward to future success by putting out incredible rides, providing a great value, and treating our customers and crew members like family. Additionally, I'm looking forward to being located closer to the National Roller Coaster Museum and Archives and supporting their mission."

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Replies (5)

April 11, 2023 at 3:50 PM

The RMC Larson Loop meme becomes reality, I guess.

April 11, 2023 at 7:59 PM

Got that right. Don't like this at all. Dilutes the purity of RMC.

April 12, 2023 at 9:17 AM

This is a very strange move given that RMC is a privately held company. It would make sense if RMC needed to appease shareholders clamoring for more aggressive growth, but a merger like this doesn't really add up. The only thing I can think of is that Larson owns patents and R&D capabilities the mesh well with RMC's existing operations.

April 12, 2023 at 10:51 AM

An odd horizontal merger that makes very little sense - especially when other flat ride manufacturers would make much more sense - even a dark ride manufacturer could fit the bill in a better way. Doesn't seem to flesh with RMCs operations in the slightest, or add much to it as a combined firm.

April 12, 2023 at 12:14 PM

I think that maybe RMC just did the Novotny family a favor here, to allow Jeff to retire and work more on the roller coaster museum. RMC then picks up some park relationships and leads in return. It sounds like the two companies will pretty much continue to operate as is.

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