Theme Park Insider

Legoland California announces record attendance, plus plans for 2007

2007-01-25

By Robert Niles: Legoland California drew 1.65 million visitors in 2006, a record for any Lego theme park, park officials announced today.

Amusement Business magazine estimated that in 2005 Legoland drew 1.4 million visitors, ranking the Carlsbad, California park 40th among U.S. theme and amusement parks. Legoland officials credit last year's Pirate Shores expansion for the attendance boost.

“The area was very well received. A record setting guest satisfaction of more than 97 percent helped the Park achieve summer and fall attendance 20 percent higher than the previous year,” John Jakobsen, Legoland president and general manager, said in a statement.

For 2007, Legoland will add Captain Cranky's Challenge, a swinging ship ride, to Pirate Shores. The ride is slated to debut in May.

On March 29, Legoland will unveil its other addition for 2007 -- Miniland Las Vegas. If you've paid close attention to the detail Lego adds to previous Miniland sections (check out New Orleans sometime), you, like me, probably can't wait to see what Lego drops into its version of Vegas.... "Uh, daddy, what are those little Lego people doing?" "Hey kids, look over there! Ice cream!"

Readers' Opinions

From Christina Horwitz on January 26, 2007 at 1:07 PM
This is great news! So happy to hear this park is doing so well. We went there last year and my 3yr old loved it so much we had to take him back for a second day - and he chose to go there over an extra day at Disneyland!!!

Legoland is a great little park and we look forward to going back there again next time we make the trek to California.

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