Bad news for Six Flags?
Hey, maybe we should make this a "theme week" here on TPI.
Six Flags CEO Dan Snyder announced today that the amusement park chain will cut $60 million in spending this year to combat disappointing attendance over the past two years.
Six Flags will cut advertising by $30 million, running fewer radio and TV ads, though it will increase its spending on the Internet (yay, Internet!). The parks will also cut in-park staff positions and shut down some rides.
Six Flags has had capital problems for years, thanks to its former owners overpaying for too many parks in the 1990s, which led to Snyder's takeover of the firm. Snyder's tried to make the parks more family-friendly, but turning thrill parks into family parks takes money for new attractions, something that's hard to come by when attendance isn't growing and the company's already up to its eyeballs in debt. Cutting non-essential expenses is the next step. And here it is.
Six Flags is nose-diving and we are expected to believe Cypress Gardens is goinna survive with a new owner?
Cypress Gardens is an exception. Unlike Six Flags, Cypress Gardens is not doing well because of hurricane damage, not bad management. It is sad to see Six Flags continue to suffer. I personally believe the Busch and Universal parks are at the top in terms of quality right now. Cedar Fair is doing well considered the debt they are in, otherwise they would be at the top as well. Disney parks are doing alright but they are seeming to lose focus and are just getting too big to be run properly.
Cypress Gardens is a whole different animal... the bargain basement bankruptcy debt load offers a lot of room for improvement. Better use of entertainment funds and pricing strategies will also help out.
The "no new big coasters" comment was made in 2006 after the openings of Goliath (SFOG), El Toro, and Tatsu. Those words have held true, as the only new coasters announced have been a string of wild mice (Tony Hawk or Dark Knight, depending on the park), and the relatively inexpensive Evel Kneievel coaster.
I grew up enjoying Six Flags Magic Mountain, but I can't stand to even go there any more. It's just sad how the place has been allowed to literally rot and decay.
I guess this puts to rest those nasty rumors that have circled for years about SF opening a Park here in Florida.
Yes this is very sad to see this happen to Six Flags. I say this because some of there parks are pretty good in the coaster department. My home park is SFGadv and I have not been dissapointed with it over these past couple of seasons because of the edition of Kingda Ka and El Toro. I wrote the "Sux Flags" Thread and Six Flags need improve drastically in some of there other parks.
Obviously bad management that requires this step.
I'm surprised to hear they are not doing well. I think they focused too much on the huge coasters which made it not as good for families. That is why families go to Disney or Universal. There is something for everyone and even the kids things are interesting for teens and adults. We last went to Six Flaggs Magic Mtn in 2001. We thought about going before but our kids were too small. Now that they are big enough we still haven't had interest because for the price we would rather take a vacation to Disney. Disney has the magic and their employees are extra nice ( almost always some can have a bad day of course). I also notice how clean Disney is and feel safe on their rides despite the problems at times. However, I do feel bad for six flaggs and hope they don't disappear. Especially Valencia. My brother helped build the Colassus back when ane that park has been in many movies ( It was Walley World after all in Lampoon's Vacation).
For those who haven't been to Magic Mountain for several years because of it declining. You are part of the problem. What difference does it make it its cleaner, & run better, & the employees are nicer, if you still refuse to go based on what it was. (We've noticed significant improvements over the last few years throughout the park). Folks are still starstruck by Disney & Universal, but those parks have their sincere problems too. Six Flags is the one entity dedicated especially to thrills, & there's definately a need for that.Economize with season passes to the parks with many holdings, & you can find ways to strech that budget. Turn other visits(such as business trips & trips to see relatives) into side trips to the parks. Personally I hope Six Flags never goes away. Its where we in my family meet some of our growth challenges along the way. The Matterhorn doesn't really do that past the age of 6.
Hmm . . . our Six Flagging pals, seeing that their six-packing days are done (this describing the too-many years they courted their pre-21 audience and the reason that "those meddlesome teenagers" always seemed to need to wear bulky coats even on the warmest days) hit upon the singularly unique notion of -- yipes! -- selling their product to a brand new audience: families! With kids! And parents! And not a buncha Gawddamned teeny-boppers with annual passes and lack supervision. Not only, but also: they want to be family friendly, but . . . IT'S NOT EASY! JEEPERS! IT'S GONNA COST US . . . REAL MONEY!
Two words - death spiral.
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