Will Disney be ignoring all guest comments?
Written by Robert Niles
I've spent quite a bit of time in Busch and Six Flags theme parks this summer, talking with park managers who have made a point of insisting that their companies read and respond to every written or e-mailed guest comment that they receive. I haven't written a guest comment to either company since, well, ever, so I don't have any first-hand experience with whether that is indeed the case. But the managers I spoke with felt strongly enough about the topic that they brought it up.Tweet
Now, for the other side... Al Lutz reports on MiceAge this week that Disney won't be even reading comments from its guests anymore. In the section titled "Mickey, Can You Hear Me?" Lutz reports that Disney, in response to lawsuits from guests who allegedly made suggestions that Disney later adopted, won't be allowing guests to fill out comment cards inside the park. Nor will it even read letters about theme park visits sent in by guests.
"When [a] letter contains a phrase or sentence that mentions a visit to a Disney park, it is folded closed. Once closed, the visitors letter is attached to a form letter that politely informs the reader that this correspondence has been formally rejected by Disney for liability reasons and has been returned to the sender without further acknowledgement of the company.
OMFG. I can't even wrap my head around this one. You've got to be kidding me.
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