How do theme park ticket prices compare with other out-of-home entertainment?
Published: June 18, 2013 at 8:19 PM
The cost of a ticket to last year's Tony Award-winner for Best Musical, "Once": $142
The average cost of a ticket to last year's high-grossing concert tour, Madonna's MDNA Tour: $138
The suggested admission fee to the Metropolitan Museum of Art in New York, the nation's most popular museum that requests an admission fee: $25
Since we considered average ticket prices for some of those options, let's acknowledge that the large majority of visitors to Walt Disney World do not buy single-day admission tickets, but instead purchase multi-day tickets that allow them to see all four of the resort's theme parks.
A four-day, one-park-per-day ticket to Walt Disney World costs $279 for adults, working out to an average ticket cost of $69.70 per day in a park. Let's compare that with the two other multi-park theme park resorts in America, whose parks represent the other four of the nation's top eight most-attended theme parks. Again, these prices assume a visit of one park per day, with no park-hopping.
At the Disneyland Resort in California, a two-day ticket costs $175, working out to an average ticket price of $87.50 per day to see its two theme parks.
At the Universal Orlando Resort, a two-day ticket costs $125.99, working out to an average ticket price of $63 per day to see its two parks.
Computed this way, a visit to the Disneyland Resort in California is quite a bit more expensive per day than a visit to either of the top Orlando theme park resorts: Walt Disney World or Universal Orlando. However, even the Disneyland Resort tickets cost less than seeing a top NFL game, a day on the slopes skiing, going to a popular concert, or seeing a top Broadway show.
Of course, one can find cheaper football, skiing, concert and theater tickets out there. But you can find cheaper theme and amusement park tickets across the nation, too. The question for consumers, as always, remains: Are you getting appropriate value in return for the money you're spending on out-of-home entertainment?