Universal theme parks trademark 'Silly Swirly'
Written by Robert Niles
As I reported on our Theme Park Insider Twitter feed earlier this week, Universal's theme park division has filed a trademark application for "Silly Swirly."
Universal filed the application on July 16, and described it as for "Amusement park and theme park services," which could mean just about anything offered in a park.
The inclusion of the word "Silly" makes one think of Universal's recently-trademarked "Super Silly Fun Land," from Despicable Me, which the company is building as part of its Minion Mayhem attraction at Universal Studios Hollywood. Super Silly Fun Land will provide a new kid-focused play area for the park, given the impending closure of the Curious George area to make way for Hollywood's Wizarding World of Harry Potter.
What's your best guess as to what "Silly Swirly" will be?
The only other theme park-related trademark application from the past couple weeks was Disney's application for "Golden Oak Club," on July 19, for the residents-only clubhouse and dining room at its Golden Oak development in Walt Disney World.
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