Beyond CaliFlorida: Setting sail for adventure
Written by Jeff Elliott
Holiday World – The wait is over. We now have exactly what we wanted from the park! A campaign! To be specific, an advertising campaign. Here’s what we know. On the walkthrough of The Voyage, they found a box that pointed everyone to the website 66DaysAtSea.com. It was noted (by the staff and visitors) several things: 1. There were two types of gravy. 2. The new attraction will be “on wood” 3. The new expansion will be the most expensive one in the history of the park (so at least $15 million), and 4. The Giraffica (formerly Pilgrim’s Plunge) station and splashdown pool are sitting untouched for the moment even though the rest of the ride has been removed, and 5. The new attraction will be on wheels. What we also know about the park is that: 1. They love their wooden roller coasters, 2. They are out in the middle of nowhere, so they need to pull their market from a bit of a distance, and 3. It takes something pretty splashy to pull people from a distance, particularly with Kentucky Kingdom opening this weekend. While I would have put money on the Twisted Twins being the first Rocky Mountain Coaster project in the area at Kentucky Kingdom in 2016, I have to think that Holiday World would make a huge splash with a RMC from scratch coaster that intertwined and raced against The Voyage. Or you can just do like I did and view the source code of the webpage for hints, then do a lookup of who bought and owns that webpage, and then figure out what other webpages they have purchased lately. I don’t want to give anything away here…Tweet
Warner Brothers Movie World (Australia) – I get the feeling that whenever there is an off season where no major rides are being built at a park, someone in the marketing department hyperventilates until the managers throw something together before the entire marketing department passes. And then, usually, a character meet-and-greet or a parade is announced, with all of the pomp and circumstance that a major record breaking attraction would normally get. This year, WB Movie World, has announced their new
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