I swapped emails earlier this month with Motiongate Dubai's General Manager, John Hallenbeck. That name might sound familiar to some long-time Theme Park Insider readers, as I interviewed him in Singapore in 2011 when he was the Vice President for Operations for Universal Studios Singapore and I was visiting the park for the world premiere of Transformers: The Ride 3D.
Now John's running the shop for a new movie-themed park on the other side of the continent. With opening day just a few weeks away, I asked him what fans can expect from Motiongate Dubai when it debuts.
"Motiongate Dubai is designed for everyone – families, couples, teens, adults and kids, so it really depends on the profile of our guests and the kind of experience they want to have," he said.
With three motion picture studio partners, plus a kid-focused land themed to The Smurfs, Motiongate Dubai can draw upon a deep collection of IP to mix a variety of ride systems and attraction types to appeal to a wide range of visitors.
"Families will enjoy all of the five rides and attractions in the Smurfs Village Zone, or the exciting water rapids ride River Expedition, inspired by Cloudy with a Chance of Meatballs in Sony Pictures Studios Zone," Hallenbeck said. "For those looking for thrill, we have five awesome roller coasters including Capitol Bullet Train, the first roller coaster inspired by The Hunger Games franchise in the Lionsgate Zone... or our fastest roller coaster in the park, Madagascar: Mad Pursuit in the DreamWorks Zone."
And not everything in the park is a ride, of course.
"Guests who enjoy live entertainment can watch our hip-hop live stage show, 'Step Up Dubai: All In!' which is inspired by that hit film franchise," Hallenbeck said. "All of our rides, attractions and entertainment are as equally enjoyable as the next experience, so guests are invited to ‘play their role’ and create their own cinematic adventure."
That "adventure" clearly is designed to appeal to fans who are used to the level of detail typically found in Disney and Universal theme parks, while offering them an experience that's different when compared with those parks.
"The theming [at Motiongate Dubai] is world-class, and puts guests right into the action," Hallenbeck said. "[A] unique element would definitely be the DreamWorks Zone, a completely indoor environment which takes guests through four immersive lands."
The indoor setting the DreamWorks pavilion is a plus considering the often harsh desert environment in the United Arab Emirates, which can make Orlando-style heat seem like a pleasant spring day.
"Motiongate Dubai has been designed to be a year-round destination, and the park’s design incorporates cooling zones, air-conditioned queuing systems for all of our rides and attractions, shaded areas and landscaping," Hallenbeck said. "In fact, 21 of our 27 key rides and attractions are completely indoors – including the DreamWorks Zone, which is essentially a theme park within a theme park featuring 12 rides and attractions alone."
The Middle East hasn't traditionally offered much for theme park fans, but with Ferrari World in nearby Abu Dhabi and the recent opening of IMG Worlds of Adventure — not to mention a planned expansion of Dubai Parks & Resorts to include the region's first Six Flags park — the UAE is working to position itself not just as an alternative to Florida for European visitors, but as a leading destination for themed entertainment fans all over the world.
"Motiongate Dubai has over 50 nationalities working together which will enable us to offer a truly global experience for our guests from around the world," Hallenbeck said. "Dubai is a melting pot of cultures, and I’m proud to be part of such a rich and culturally diverse team."
Motiongate Dubai opens December 16. One-day tickets to Motiongate Dubai will cost AED330 (about US$89.95) and a three-day "All Parks Hopper" to Motiongate Dubai, Bollywood Parks Dubai and Legoland Dubai will be AED870 (US$236.87), among other multi-day and annual pass options for the parks.
Update: The park just sent along a batch of new construction photos, including the Cloudy with a Chance of Meatballs restaurant,
Madagascar: Mad Pursuit,
and the park's front gate:
You can see the rest of the photos on our Motiongate Dubai photo page!
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