Universal Parks and Resorts announced in June that it had signed a deal with Sanrio, the company behind Hello Kitty, to bring Hello Kitty and its family of characters to the Universal theme parks. At the same time, Universal Orlando had pulled permits for major interior renovations in the "Lucy: A Tribute" building, tempting fans to put two and two together.
Today's confirmation from Universal makes official that Lucy's now-former home in the Hollywood section of the park will be the new home for Hello Kitty. The new Hello Kitty location will offer an "enhanced interactive retail experience," according to a Sanrio press release. "Customers can shop for custom designed merchandise, enjoy photo opportunities with Sanrio properties, create souvenir versions of Hello Kitty's signature bow, and even meet Hello Kitty herself."
The new Hello Kitty store is expected to open before the end of the year.
You Might Also Like:
Rate and Review:Tweet
Now, I'm not against giving Hello Kitty a presence in UOR. In fact, I support it! One thing that's always made me a loyal Disney fan was that Universal tries to appeal too much to thrill-seekers. But this is an entirely different demographic. Good job, Universal! But why couldn't it be in CityWalk? Why put it in the Hollywood section of all places when Hello Kitty has nothing to do with Hollywood?
I definitely see the economics at work with this change. Keep an aging, out of date display or bring in something that can increase the cash flow exponentially with kids.
I really wish they would have kept the Alfred Hitchcock show back in the day, oh how I would like to see that one again.
This article has been archived and is no longer accepting comments.