Shutterbutton's Moves Up the Street in Universal Orlando's Diagon Alley

October 12, 2015, 2:32 PM · Shutterbutton's has a new home in Universal Studios Florida's Diagon Alley.

The Wizarding World of Harry Potter's photo-op store has moved across the Alley into the space next to Madam Malkin’s Robes for All Occasions, formerly occupied by the owlery. A reader tweeted us a photo of the new location:


The old Shutterbutton's had been located in a relatively easy-to-overlook space in Carkitt Market, behind Weasleys' Wizard Wheezes. The move not only gives Shutterbutton's a much more visible location, between Madame Malkin's and Florean Fortescue's Ice-Cream Parlour, it frees the space behind Weasleys' for future expansion of that popular joke shop. The Diagon Alley owlery effectively had been just an extended queue for Madame Malkin's and rarely needed for that function anymore.

The Wizarding World of Harry Potter - Diagon Alley opened at Universal Studios Florida last year, following the debut of the original Wizarding World of Harry Potter - Hogsmeade in Universal Orlando's Islands of Adventure theme park in 2010. Another Wizarding World of Harry Potter land will open at Universal Studios Hollywood, in California, next spring.

If you'd like to read more about the design, development, and opening of Universal's Wizarding World of Harry Potter, including Hogsmeade in Islands of Adventure and Diagon Alley in Universal Studios Florida, pick up a copy of our 63-page booklet, Theme Park Insider Visits The Wizarding World of Harry Potter, which includes comments from and interviews with the cast and crew of the Harry Potter films, as well as the Universal Creative designers behind the lands.

Replies (3)

October 12, 2015 at 2:51 PM · I was hoping for a seating area for Florean Fortescue's Ice-Cream Parlour but this is ok to. The overflow area isn't needed and it makes place for more shopping space. Still some seats to eat your ice-cream would be great.
October 13, 2015 at 5:37 AM · the interior of the new shutterbutton's is much better than the previous location. they have lots of examples of what you can actually purchased there on display. I don't think many people had a very good idea of what was offered before. I'll take some pictures and send them your way today
October 19, 2015 at 12:00 PM · We did the video last year. It was lots of fun & turned out great.

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