Disney raises ticket, annual pass prices at Disneyland and Walt Disney World
We have been telling you for a couple of weeks now — if it's February, it must be time for Disney's annual ticket price increases. Well, now it has happened. Disney has "adjusted" its prices at the Walt Disney World and Disneyland Resorts. And this is just the warm-up for some fundamental changes to Disney's ticketing programs yet to come later this year.
"We know how important making memories at Disney theme parks is to our guests and we will continue to evolve our pricing in a way that gives them a range of options to meet their budget and helps better spread attendance throughout the year so they can make the most of every visit," a Disneyland spokesperson said, explaining one of the company's main motivations for how it is structuring this particular price change.
Annual pass prices at California's Disneyland are going up by as much as nearly 18 percent, as Disney looks to better balance its crowd levels throughout the year. The prices for Signature and Deluxe annual passes are going up by more than 17 percent, as is the renewal price for a SoCal annual pass, which is no longer available for sale to new customers. Disneyland's lowest-priced (and most restricted) annual pass, the SoCal Select, is going up by nearly nine percent, while the unrestricted Signature Plus, which includes free parking and Disney's Maxpass online ride reservation system, is going up by nearly 10 percent, to $1,149 a year.
At the Walt Disney World Resort in Florida, annual pass prices are going up by just under five to just over nine percent. One-day ticket prices at Disney World are going up between about two to four percent and multi-day tickets increased between one and 8.6 percent, with the biggest increase on a four-day, non-Park Hopper (aka the "rookie" ticket).
Disneyland is holding the value-season price for a one-day, one-park ticket steady at $97 and is actually dropping the price of a one-day Park Hopper on value-season days by $10, from $157 to $147. On regular and peak days, Disney is raising the price of Park Hoppers by less than it is one-day, one-park tickets, suggesting that Disney would really rather you hop over to California Adventure for part of your day at Disneyland than crowding just the one park all day. But it hasn't gone to the point of pricing Disneyland higher than California Adventure on a one-day ticket, the way that it does with the Magic Kingdom versus the other three Walt Disney World parks in Florida. Multi-day tickets at Disneyland are rising between 3.7 and 6.6 percent.
Parking is up 10 percent, from $20 top $22 a day at Disney World.
Here are the price changes, which are effective immediately:
Disneyland one-day tickets (Value/Regular/Peak):
$97/110/124 -> $97/117/135 (0/6.4%/8.9%)
Disneyland one-day Park Hoppers (Value/Regular/Peak):
$157/165/174 -> $147/167/185 (-6.4%/1.2%/6.3%)
Disney World Magic Kingdom one-day tickets (Value/Regular/Peak):
$107/115/124 -> $109/119/129 (1.9%/3.5%/4.0%)
Disney World (other parks) one-day tickets (Value/Regular/Peak):
$99/107/119 -> $102/114/122 (3.0%/6.5%/2.5%)
Disneyland SoCal Select AP
$339 -> $369 (8.9%)
Disneyland Deluxe AP
$619 -> $729 (17.8%)
Disneyland Signature AP
$849 -> $999 (17.7%)
Disneyland Signature Plus AP
$1,049 -> $1,149 (9.5%)
Disneyland/WDW Premier AP
$1,439 -> $1,579 (9.7%)
WDW Florida Silver AP
$419 -> $439 (4.8%)
WDW Florida Gold AP
$559 -> $589 (5.4%)
WDW Florida Platinum AP
$679 -> $729 (7.4%)
WDW Florida Platinum Plus AP
$769 -> $829 (7.8%)
WDW Platinum AP
$779 - $849 (9.0%)
WDW Platinum Plus AP
$869 -> $949 (9.2%)
Disney's theme parks adjust their one-day ticket prices based on expected crowd levels for the day. You pay more when the park expects bigger crowds because Disney is trying to steer you toward less-busy days to even its crowds through the year. But later this year, the Walt Disney World Resort will begin adjusting prices for multi-tickets based on expected crowd levels, as well.
That means that at some point in 2018, multi-day tickets to Walt Disney World's theme parks will become date-specific. Your Disney World theme park admission tickets will be tied to the dates you plan to use them, just like hotel reservations and airfares.
At Disneyland, the resort will change its annual pass structure yet again later this year, as it attempts to guard against human gridlock in Disneyland when the new Star Wars land opens in 2019.
"We will be reshaping our Annual Pass program to better manage the guest experience throughout the year, which will help all Disneyland Resort guests have a great visit, particularly as we look forward to the opening of Star Wars: Galaxy’s Edge in 2019," a Disneyland spokesperson said.
Have you any idea about price increases for Walt Disney world annual pass renewals? thanks
Hi Robert, what fundamental changes do you think will they be doing to the annual pass program and when. Thanks great job keep up the good work.
My guess on the Disneyland AP? Keep in mind that this is only a guess and not based on any insider information.
We we’re there two weeks ago on crowd level days of 2 and 3. It was the busiest we had ever seen. I can see why they crank their prices as people are flooding into the parks. We have been every year for 10 years but we are done for a while. It’s not fun for three fast pass rides and then 2 more hour waits in line.
Disney World Platinum AP renewal went from 705 (with tax) to 767...Should have done it yesterday
I think Disney Studios went up 50% at the moment they closed almost all of their rides, shut down a third part of Toy Story Mania because they need a new entrance and have RnR on breakdown almost every day.
I'm interested in how UK marketed prices compare... Anyone want to help me match these to the nearest equivelent US marketed ticket?
Not surprising, but I do find the patterns a little interesting. I've got a hunch that Disneyland is trying to get more visitors on value days because they may not be able to rely on passholders to fill the parks much longer. Looking at the cost of the passes, it's becoming very difficult to justify keeping one. I'm on the fence about renewing mine in April, and it's at the Southern California level...I can't imagine any scenario where you truly get enough out of a top tier pass to justify that cost.
I know Six Flags doesn't compare to WDW/Disneyland, but an annual pass for the one near me runs $69, and includes parking for the year. Much, much less than even the cheapest Florida AP.
Magic Kingdom = $50 in 2003
I more afraid how the price will affect multi day tickets and how Universal will respond. Don’t break the bank.
I've been going down to WDW with family every 3 or 4 years over the first part of December for the past 20 years and the crowd levels had been great....until our visit last year. I know I was spoiled in the past but it was bad and I don't mean the standing in line for a hour sometimes two or in the case of avatar 3. I don't really mind that to much but the part that annoyed me most was playing dodge the crowed just walking through the park, it was nuts everyday. Days that crowed levels where supposed to be 3-6 would end up being 7-10. Hard to appreciated the creativity of the park if you spend more time trying not to run into people. And I hate to say this but probable wont be going back for a while at least to WDW might be time to try the other disney parks
An old story goes; There was a farmer, long ago, who accidentally stilled some sawdust into his chicken feed. It didn't harm the birds and his egg production continued as it always did. So he decided to add sawdust all the time. No change. He added more. Nothing to notice. He added a lot more and all his chickens died. Lesson; a little sawdust is OK a lot will kill off your income. Disney is playing a dangerous game. The value of their theme park experience is high the first time. But eventually, guests will say "enough". Once they are gone they'll be gone. California Adventure is a half-day ticket. No worry there.
I know Disneyworld is a business and first time visitors won't notice the difference to the same extent, but it is staggering how Hollywood Studios remains the same price for a day ticket as AK considering that with the current closures it barely functions as a half day park...
The rumored plan to start forcing guests to lock in specific days for multi-day tickets is a real problem. WDW bills itself as a full-blown resort with many places to go outside the 4 theme parks. The flexibility to spend a day at your hotel pool, play a round of golf, or go to one of the water parks is touted over and over again by Disney marketing. By forcing all guests to pick the days they plan to go to the parks, Disney is being incredibly hypocritical.
WDW is now and has been since the 2000’s driven by foreign guests. Brazil, UK, Japan, & others have stronger currencies than the US and the tickets they buy are much more sustainable to WDW. WDW and the surrounding area cannot build hotels fast enough to hold guests. These price increases for Domestic and FL residents are designed to reduced aforementioned customers, and and increase the tickets and customers that have higher margins(Foreign). Foreign guests contribute more money to WDW as a whole (Hotel stays, restaurants, merchandise, etc.) rather than just ticket prices. Not being prejudiced, just stating hard economic realities.
What a shame. I remember my families’s (4) first trip thinking it would be our only time to be able to afford this luxury (probably 1986). Now I feel sorrow that my two great grandsons will probably never get to go because of the non-affordable cost. Sadly, on my subsequent trips I have to point out that the attention to park detail, as well as, park visitors does not compare to my first few trips (WDW). Thank goodness I still have a few days left on a “forever” pass we purchased several trips ago.
Does this mean there will be revenue available to update the WDW monorail? Eh, probably not.
Given how (over)crowded the Florida and California resorts seem to be, is it time for Disney to build a third US resort?
Regarding WDW Multi day tickets being "dated."
It amazes me how much people complain about WDW and USO raising ticket prices.
@220.127.116.11 - Your theory seems logical, except Disney currently charges different prices for weekend days than weekdays (some weeks can see Wednesdays as "Value" days while Saturdays are "Peak"). I don't think that's what Disney is looking for here by attempting to have variable pricing even for multi-day tickets. They've already made significant adjustments to AP rules to try to discourage guests from visiting on the busiest of days, and now they want to do the same with multi-day ticket holders. I don't see why Disney would create a variable pricing model if they can't control exactly which days guests visit. Disney wants guests to lock in their dates (they already essentially force guests to lock their dates already with FP+), and pay extra if they're visiting on peak days.
Russell you have changed your tune.
I haven't changed my tune. It requires a lot of work and advanced planning to make the most of a visit to the WDW parks these days. However, by forcing variable pricing and date selection onto multi-day tickets, Disney is essentially trying to force guests to do something they already do (and subsequently changing them more for that when they choose to visit on busier days - when it's even harder to secure FP+ reservations for the most popular attractions). Multi-day passes should come with some level of flexibility, and if guests choose to lock in FP+ reservations to ensure access to popular attractions without obscene waits, that's how Disney should be controlling crowds, not by charging a few dollars more just because they want to walk in on a Saturday instead of a Wednesday during their week-long vacation.
Russell You need to read your post from the 12th of Feb again.
"Russell You need to read your post from the 12th of Feb again."
I have been in WDW last summer and numerous times over the last number of years. With a 21 day pass on one occasion and numerous two week passes on other dates so I understand very well how the system works.
I see where you're coming from now Del69. Yes, you still have to pick you FP+ attractions 60+ days in advance (or 30 if you're off-site) if you want to have the most options. However, if Disney makes you pick which days you're going to each park when you purchase your ticket (meaning BEFORE you can even view what's available in FP+), then it eliminates your flexibility to shift park days around as you're making your FP+ reservations if rides you want are not available on specific days.
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