The Walt Disney World Resort dedicated its new NBA Experience at Disney Springs this morning, with a ceremony featuring ESPN and NBA personalities.
The NBA Experiences replaces the old Disney Quest building on the west side of Disney World's shopping and dining mall. The hard-ticket experience features 13 interactive elements and activities across 44,000 square feet and two floors, including interactive games, photo ops, trivia challenges, and skills exercises.
ESPN's Rachel Nichols hosted today's opening ceremony, welcoming NBA stars such as Victor Oladipo, Mike Conley, Dwyane Wade, Grant Hill, and Kareem Adbul-Jabbar, before turning the stage over to Commissioner Adam Silver and Disney CEO Bob Iger. [The broadcast starts at 11:05 and the ceremony begins at 16:23.]
"The NBA never has been more popular, or exciting, and we are thrilled to expand our relationship with the league and to partner with them on this one-of-a-kind experience," Iger said. "We are excited to open the doors to a fun and unique experience for basketball fans of all ages."
The NBA Experience opens to the public at 5pm today. Tickets are $34 for adults and $29 for kids ages 3-9. Athletic footwear is recommended, and everyone must sign a waiver to participate.Tweet
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